Privacy Notice
Ek999 respects your privacy and is committed to protecting your personal data in connection with our online gambling services. This Privacy Notice explains what data we collect, why we collect it, how we use and share it, and your rights in relation to your information. It applies to Ek999 websites, apps, products and services that link to this policy.
Scope and Application
This Notice governs all personal data we process in relation to account creation, play activity, payments, customer support and communications. It covers data we collect directly from you, as well as data collected automatically through your use of our services and through third parties acting on our behalf. Where required by law, we will implement appropriate safeguards for transfers of data outside your jurisdiction.
Information We Collect
- Identity data: name, date of birth, government-issued identification, and similar data to verify your identity and age.
- Contact data: address, email address, telephone number, and other contact details.
- Financial data: payment methods, bank account or card details, and the source of funds used for transactions.
- Transactional data: records of bets, deposits, withdrawals, bonuses, winnings and related activity.
- Technical data: device information, IP address, browser type and version, and network information when you access our services.
- Activity data: interactions with our site and apps, login history, pages viewed, time spent on pages, and communications with customer support.
- Marketing and communications data: preferences for communications, consent status, and responses to campaigns.
How We Collect Information
- Directly from you when you register, update your profile, place bets, or make payments.
- Automatically through your use of our services via cookies, logs and similar technologies.
- From service providers (verification services, payment processors, fraud prevention, and identity checks) and other entities in our corporate group where appropriate.
- From publicly available sources where permissible and as required by applicable law.
Purposes of Processing
- To establish and manage your account, verify your identity and prevent fraud or impersonation.
- To provide and improve our gambling services, process bets and payments, and manage your account.
- To communicate with you regarding your account, support requests and service updates.
- To personalise your experience and tailor information and promotions to you, subject to your preferences and consent.
- To ensure responsible gaming, monitor for problematic behavior, and comply with licensing, AML, and KYC obligations.
- To conduct data analysis, auditing, and risk assessment to maintain security and integrity of our services.
- To conduct marketing where you have consented or where permitted by law, and to provide educational or promotional materials related to our services.
Legal Bases for Processing
- Contractual Necessity: processing required to perform the service you requested, manage your account, and process transactions.
- Legitimate Interests: security, fraud prevention, system maintenance, and service improvement, provided such processing does not override your rights and freedoms.
- Consent: processing for direct marketing or other purposes where consent is required by applicable law, which you may withdraw at any time.
- Regulatory and Licensing Obligations: AML/KYC, anti-fraud, gambling licensing, and related duties.
- Public Interest or Legal Obligations: compliance with applicable laws and regulatory requirements.
Data Retention
We retain personal data for the period necessary to fulfill the purposes described in this Notice and to comply with legal or regulatory obligations. In particular, transactional data (bets, deposits, withdrawals) will generally be kept for at least five years. After the retention period ends or when data is no longer required for the purposes described, we will securely delete or anonymise the information, unless a longer retention period is required or permitted by law or for defense against potential claims.
Sharing of Personal Data
We may disclose personal data to:
- Law enforcement agencies, regulators and other authorities as required by law or licensing conditions.
- Payment processors, financial service providers and fraud prevention services to facilitate transactions and protect accounts.
- Identity verification services and other trusted service providers engaged to support our operations.
- Other entities within our corporate group where necessary to provide or improve our services.
- In the event of corporate restructures, mergers, or transfers of assets, to a successor entity.
Security of Personal Data
We implement appropriate technical and organizational measures to protect personal data, including TLS encryption for data in transit, encrypted storage, access controls, and firewalls. Access to personal data is restricted to individuals who need it to perform their duties, and we conduct periodic security assessments to maintain the confidentiality, integrity and availability of data.
Cookies and Tracking Technologies
We use cookies and similar technologies to manage sessions, remember preferences, and analyze usage. Some cookies are essential for the operation of our services, while others assist in understanding user behavior for service improvements. You may manage cookie preferences through your browser, but disabling cookies may affect the functionality of our services. We may use third-party cookies for advertising and analytics in accordance with applicable law and your consent where required.
International Transfers
Where necessary to provide our services or fulfill legitimate interests, personal data may be transferred to countries outside your home jurisdiction. Such transfers are conducted with appropriate safeguards and in compliance with applicable data protection laws.
Your Rights
You may exercise rights regarding your personal data, including:
- Access to your data and information about how we process it.
- Rectification of inaccurate or incomplete data.
- Deletion of data where allowed by law.
- Restriction of processing in certain circumstances.
- Data portability where applicable.
- Right to object to processing, including marketing and certain profiling activities.
- Withdrawal of consent where processing is based on consent.
To exercise these rights, contact our privacy team at [email protected]. We will respond in accordance with applicable law and advise if any further steps are required.
Marketing and Profiling
We may personalise offers and communications based on your preferences and behavior. We will not rely on automated decision-making to determine eligibility for services or to take marketing actions without human oversight in certain cases, and you may opt out of direct marketing at any time. You may request not to be profiled for marketing purposes by contacting [email protected].
Changes to This Privacy Notice
We may update this Privacy Notice from time to time. If changes are material, we will provide notice and obtain any required consent before the changes take effect. Continued use of our services after changes are posted indicates acceptance of the revised policy.
Contact Us
If you have questions about this Privacy Notice or wish to exercise your rights, please contact our privacy team at [email protected]. You may also reach us through our customer support channels for assistance with privacy-related requests.